Debt advice figures for London, from the Money and Pensions Service and StepChange.
An estimated 19% of adults in London needed debt advice in 2024.
Source: MoneyView 2025: How people in the UK feel about money, Money and Pensions Service, 2024
Survey of 12,534 adults interviewed July to October 2024 (analysis base 12,354).
StepChange recorded 26 new clients completing first-time debt advice per 10,000 adults in London in 2025.
Source: Statistics Yearbook 2025 data sheet, StepChange, 2025
Statistics Yearbook 2025 data sheet; calendar year; clients' first fully completed debt advice session. Clients per 10,000 of local adult population. The 2025 yearbook says client location is assigned by postcode lookup.
StepChange recorded 24 new clients completing first-time debt advice per 10,000 adults in London in 2024.
Source: Statistics Yearbook 2025 data sheet, StepChange, 2024
Statistics Yearbook 2025 data sheet; calendar year; clients' first fully completed debt advice session. Other editions published: 2024 yearbook 27. Clients per 10,000 of local adult population. The 2025 yearbook says 2024 regional data were restated using postcode lookup, and 2024 per-10,000 figures were weighted in line with 2025.
StepChange recorded 29 new clients completing first-time debt advice per 10,000 adults in London in 2023.
Source: Statistics Yearbook 2024 data sheet, StepChange, 2023
Statistics Yearbook 2024 data sheet; calendar year; clients' first fully completed debt advice session. Clients per 10,000 of local adult population.
12% of new clients completing first-time debt advice at StepChange lived in London in 2025.
Source: Statistics Yearbook 2025 data sheet, StepChange, 2025
Statistics Yearbook 2025 data sheet; calendar year; clients' first fully completed debt advice session. The 2025 yearbook says client location is assigned by postcode lookup.
An estimated 30% of adults in London needed debt advice in 2022.
Source: Need for debt advice and how households are reacting to changes in the cost of living (blog, 25 January 2023), Money and Pensions Service, 2022
Debt Need Survey 2022, run in August and September 2022.
An estimated 19% of adults in London needed debt advice in 2024. StepChange recorded 26 new clients completing first-time debt advice per 10,000 adults in London in 2025. StepChange recorded 24 new clients completing first-time debt advice per 10,000 adults in London in 2024.
An estimated 19% of adults in London needed debt advice in 2024.
StepChange recorded 26 new clients completing first-time debt advice per 10,000 adults in London in 2025.
12% of new clients completing first-time debt advice at StepChange lived in London in 2025.